November 19, 2025 | 12:30pm EST

Elevating Merch: Shaping the Future of Branded Joy,

with Drew Holmgreen, CEO, PPAI

The promotional products industry isn’t just evolving — it’s stepping into its spotlight. In this session, we’ll look beyond what’s trending today to where we’re headed tomorrow. We’ll dig into PPAI’s long-term “Elevating Merch” vision, exploring how responsibility, creativity, and global storytelling are setting the stage for a new era of branded merchandise. Think of this as a peek at the road ahead — full of opportunity, growth, and a whole lot of joy.

Learning Outcomes:

- Gain a clear understanding of PPAI’s long-term vision to elevate merch as a powerful, respected marketing medium.

- Identify the big shifts and global trends shaping the industry over the next decade.

- Explore how purpose, innovation, and storytelling can make branded merchandise even more meaningful.

- Walk away inspired — and ready — to play an active role in shaping a brighter, bolder future for our industry.

November 19, 2025

Drew Holmgreen

December 17, 2025

TBD