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June 25, 2025 | 12:30pm EST

How to Sell ROI: Turning Promo Products into Profit Machines for Your Clients

Vance Morris

Let’s face it—most clients treat promotional products like a line item. They ask, “How cheap can I get 500 stress balls?” instead of “How do I use this to get a new client?” This presentation flips that script. Vance Morris, former Disney leader and marketing warlord, will hand you the system that turns mugs and magnets into measurable ROI. You’ll walk away with strategies, examples, and plug-and-play tools you can give your clients to help them turn promo products into emotional triggers, client magnets, and renewal machines. Your clients will love you. Your competitors will hate you. Your commissions will thank you.

Learning Outcomes:

Learn how to position promotional products as strategic business tools, not swag giveaways.
Walk away with a ready-to-deploy Shock & Awe system that your clients can use to win more deals, retain more customers, and drive referrals.
Discover the 10-10-10 Loyalty Touchpoint Campaign you can co-create with your clients to make promo products a consistent revenue driver.
Become the ROI whisperer your clients never knew they needed, armed with examples, templates, and persuasive language that closes deals faster.

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